Website Design: February 2014

Page 1: Title Page
Page 2: Contents
Page 3: What we had to do, brainstorm on types of advertising, and brainstorm on what my website could be about
Page 4: What I chose my website would be on, brainstorm for what I can put on my website, and why I chose to do this
Page 5: Questionnaire about music and guitar to test the community
Page 6: Evaluation on Questionnaire and Design Brief
Page 7-12: 10 features I learnt on Dreamweaver

How can the World Wide Web be used as an Advertising Tool

The world wide web can be used as an advertising tool as many people are on-line. Everyone nowadays uses the internet and not many people read newspapers or magazines. This means that it would be more practical to advertise on the web as there would be more viewers for the advertisements. This term, we were told to make a website using various kinds of software such as Dreamweaver and Photo Impact and we will also be using photo editing software like Adobe Photoshop to edit the pictures and banners that we might place on our website. We were told to brainstorm and so I am brainstorming on the topics; types of online advertising, what my website will be based on and what the website will consist of.

I chose to do a website promoting my favorite guitar store, Gibson and I did this as Gibson is an amazing company however since not many people are into playing guitar, this could help.

Why have I chosen to sell guitars?

I have done some research and found that there aren’t many guitarists in my local community, in fact there aren’t many musicians which is a problem as it is a sign that people aren’t being all rounded by spending time working, playing etc. This is why I have decided to create a survey to see how much people truly know about music and guitars.

As mentioned previously, my questionnaire will be targeted on the people living in Emirates Living. This questionnaire will determine how many people are interested in playing music and not listening to it. The answers are going to be multiple choice allowing the people to have a choice of answers.

My target audience is my community, however mostly for kids and teens as most adults don’t have enough time to work on an instrument. I chose kids and teens as it promotes musicians and it will help them in the future as they have to work on something in IB, which is the Personal project, and more hobbies could lead to more choices.

References

"The World's Leading Classical Music Group." Musical Terms. N.p., n.d. Web. 23 Feb. 2014. <http://www.naxos.com/education/glossary.asp>.
"Gibson Guitar: Electric, Acoustic and Bass Guitars, Baldwin Pianos." Gibson Guitar: Electric, Acoustic and Bass Guitars, Baldwin Pianos. N.p., n.d. Web. 21 Feb. 2014. <http://www2.gibson.com/Gibson.aspx>.

AOI: Community and Service.

My area of interaction is community and service as I am promoting guitars to the community. As I showed above, I am promoting music to the community thus raising increasing their opportunities in life and diversifying their skills. It is a community service as it is helping my community by knowing more about music and by selling guitars.

Questionnaire

1) What does forte mean?

a) Loud

b) Fast

c) Slow

d) Soft

2) What is a crotchet?

a) 2 beats

b) 1 beat

c) 4 beats

d) ½ a beat

3) What is a minim?

a) 3 beats

b) 1 beat

c) 2 beats

d) 4 beats

4) What is a pic?

a) Something to help strum the strings

b) The top of the guitar

c) Where the wire connects the guitar to the amplifier

d) The guitar stand

5) What is the standard tuning on guitar?

a) EADGBA

b) EADGEC

c) EADBEA

d) EADGBE

6) What is an amplifier?

a) Creates a beat

b) Connects to the electric guitar to make it louder

c) The guitar stand

d) The top of the guitar

7) What is the jack lead

a) The wire that connects the guitar to the amplifier

b) The volume adjuster

c) Music Stand

d) None of the above

Evaluation from the questionnaire

My results proved that not many people know about music as in how to play it and hardly anyone knew anything about guitar. I tested 15 people and of those 15, only 2 got everything right. Not many people know about the basics of musical text and how to read music as only 3 people got the first question right, 4 got the second and 2 got the third. Not many people knew anything about guitar as not many people got the questions about guitars right. This shows that people need to be more aware about music in my community and that more people should learn to play music as it helps being more all rounded and is really useful for the future in universities. Based on these, results I believe that more advertising for guitars might help inspire young people to play music.

Design Brief

What I might put on the website is listed below;

I am planning on;

· Having a page for the history of Gibson specifying how Gibson became so popular and why their guitars are the best

· Make a page for the store so the people can see what products are available from this company and the prices for the products.

· Make an About Us page so that customers can get more details

· Make an Events page showing competitions between bands and musicians

· Make a Facebook page to advertise to more people and thus get more supporters

· And a Support page for any inquiries customers may have

· I will also have an Information page showing the basics of music such as notations etc.

Why I have chosen to do these things and how the design will look like?

Firstly, my website’s main focus is to spread awareness of music and its usefulness around the local communities. I have chosen to make the home page the history page so that customers can learn about Gibson, it will be designed with pictures of the founders and text explaining how the company was started etc. and I have chosen to make it the home page because the main concept of the organization is to create awareness and this page will contain a lot of detail regarding music.

Following that page I have decided to make a store page for all products that are being sold by Gibson which are guitars and accessories for example pics etc. and this will be designed with high quality pictures of the guitars, the model names and the price of each guitar. I have chosen to make this page because; it will help Gibson sell guitars.

Following the store page, there will be a page on events that will help local guitarists by organising competitions etc. and this will also raise musical awareness in the local communities. It will be designed as a user friendly interactive calendar page for events that will take place within the year.

The last page on the website will be an ‘About us’ which will be designed in picture paragraph format that will contain sufficient detail regarding our contacts, locations, further details and mission statements. This will also contain the support column.

Dreamweaver Tools

1. Add tables